UNCHAINED STRENGTH:

CREATING A GLOBAL FITNESS TRIBE

UNCHAINED’S PROBLEMS

Christy Senay is a fitness influencer with over 250 thousand online followers. For years, she had tried to make something of her fitness community, Unchained Strength, but because of her disorganised approach, she never made the most out of her brand, and as a result, the community stalled.

Christy wanted to rejuvenate her brand and its identity to carve out a niche in her industry, and make her stamp on the fitness world.

  • A powerful brand identity to turn heads and stand Unchained out from the crowd.

  • Create a guide and plan for consistent targeted messaging moving forwards.

  • Easy to use templates for easy content creation at scale.

OUR SOLUTIONS

The Brand Weaver dived deep into Unchained Strength to help find their secret sauce and give them an identity to match its raw energy and power.

Fast forward a few short months, and their community is booming, and Unchained Strength has grown to over 3,000 active members!

  • Brand discovery sessions

  • Competitor Analysis

  • Primary Brand logo creation

  • Logo Family Creation

  • Branded social content idea archive

  • Branded Social Content templates

  • Brand style guide

THE RESULT